Rare Beauty

A gift-worthy set of glow essentials with minis of bestselling Soft Pinch Liquid Blush and Positive Light Liquid Luminizer in new and fan-fave shades.Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents,...

Details Airy, lightweight liquid formula blends and builds effortlessly for a soft flush of color.Infused with long-lasting color pigments for all-day wear—a little goes a long way.Mistake-proof, it layers beautifully...

Details Weightless liquid-to-powder eyeshadow blends and builds easily before setting to a soft, satin finish.Goes on velvety-smooth—never sticky—and applies evenly, making it a breeze to layer.Long-lasting, waterproof formula stays put...

Description A silky, second-skin liquid highlighter that creates a lasting, soft, and luminous finish. Packed with light-reflecting pearl particles and a botanical blend of lotus, gardenia, and white waterlily, this...

Details Innovative liquid-like cream bronzer stick melts into skin for a believable, sun-kissed warmth that does not fade.Weightless, smooth-glide texture makes it easy to softly sculpt cheeks and eyes, and...

Details Is it eyeshadow, eyeliner, highlighter… or all of the above? This super creamy gel color lets you play up your look in one easy swipe: Line lids directly with...

Details Not too wet, not too dry, this weightless, easy-to-build formula is perfect for creating lash looks that are true to you—all while volumizing, defining and separating for clean, clump-resistant...

Details This no-makeup makeup essential helps reduce the look of dark circles and discoloration for a visibly brighter, smoother, refreshed look.Ultra fluid texture makes blending (and layering) quick, easy, and...

Details Unique angled rectangle tip makes it easy to draw on individual hairs for a natural feathery look, or to shade in sparse or over-tweezed areas for a fuller effect.Not...

Details Fluffy enough to blend seamlessly yet firm enough to give you control, this uniquely angled brush mimics your fingertip for a quick sweep of color.Super soft, densely packed bristles...

Details Instantly hides what you want to hide - blemishes, dark circles, redness, fine lines- with medium buildable coverage and a radiant, skin-like finish.Creamy and hydrating, yet super long-lasting. Sweat-resistant,...

Description A flexible tinted moisturizer that goes on easy to instantly blur skin with glowy, light to medium coverage that stays put—all while hydrating and protecting skin from the sun. Think...

Details Inspired by the soft, flushed look we get when we feel the most vulnerable, this unique liquid-like cream melts on contact for a truly weightless wash of color that...

Details Airy, whipped cream formula glides on easy for full-on color with a featherweight feel.Velvety matte finish with a soft blurring effect—lips look fuller, smoother, and more plump.Hydrates, softens, and...

A buttery, pigment-rich, soft matte lipstick that hugs lips in pure comfort all day. Available in the same 10 made-to-match shades as Kind Words Matte Lip Liner. Cruelty Free Paraben...